Spotlight: George Uehling @ Ritten
Jun 26, 2025
Healthcare

What does Ritten do?
Ritten builds modern Electronic Health Record (EHR) software tailored specifically for Behavioral Health providers.
Its platform is designed to support mental health practices, group therapy clinics, and treatment centers by streamlining documentation, scheduling, billing, and insurance workflows.
Key features include intuitive clinical documentation tools for a wide range of roles – therapists, psychiatrists, counselors, administrators, and technicians – ensuring ease of use across the board.
Ritten also includes integrated Revenue Cycle Management (RCM) to simplify insurance billing, a built-in CRM to streamline client intake, and a strong emphasis on automating repetitive administrative tasks, particularly in note taking and billing.
Ritten delivers an all-in-one solution built to fit the unique workflows of Behavioral Health providers.
How did you end up working in health tech?
With an engineering background, I've always been focused on building useful technology.
I gravitated toward product management as the perfect blend of customer-facing conversations and technology-driven problem solving, giving me the opportunity to deliver new tools that genuinely improve people’s lives.
When the chance came up to work in behavioral health, I jumped on it. Not only did it allow me to keep doing what I loved, but I also got to do it in service of providers who face some of the most complex, emotionally demanding challenges every day.
How does your role intersect with RCM?
Before stepping into my current role as Head of Product, I served as the Product Manager for RItten's RCM solution.
In that role, I spoke directly with dozens of billers and deeply immersed myself in their day-to-day workflows. That experience gave me firsthand insight into the bottlenecks and pain points across the revenue cycle: from coding and claims submission to denials management and payment posting.
Today, that perspective continues to inform how I prioritize features, guide product strategy, and ensure that RCM features and automations are built for billers.
What do you think RCM ops will look like two years from now?
Over the next year or two, each step of RCM will increasingly incorporate AI layered on top of raw clearinghouse data. This shift is already underway. Vendors are introducing AI-powered Verification of Benefits (VOB) tools that make eligibility data easier to query and understand. AI-driven solutions will become more prominent in other areas such as claim scrubbing, interpreting status updates, and remittances.
The next major shift will be the “agentification” of the RCM workflow. AI agents won’t just surface better insights; they’ll begin taking action autonomously, such as contacting payers to appeal denials or updating systems with the latest claim statuses from external systems.
On the payer side, insurance companies are working to modernize the Prior Authorization process through a new electronic submission standard. Although this initiative has seen fits and starts over the years, momentum is building. It would allow providers to submit authorization requests as seamlessly as they do VOBs and claims, ushering in a future where utilization review is significantly faster and more automated.

What does Ritten do?
Ritten builds modern Electronic Health Record (EHR) software tailored specifically for Behavioral Health providers.
Its platform is designed to support mental health practices, group therapy clinics, and treatment centers by streamlining documentation, scheduling, billing, and insurance workflows.
Key features include intuitive clinical documentation tools for a wide range of roles – therapists, psychiatrists, counselors, administrators, and technicians – ensuring ease of use across the board.
Ritten also includes integrated Revenue Cycle Management (RCM) to simplify insurance billing, a built-in CRM to streamline client intake, and a strong emphasis on automating repetitive administrative tasks, particularly in note taking and billing.
Ritten delivers an all-in-one solution built to fit the unique workflows of Behavioral Health providers.
How did you end up working in health tech?
With an engineering background, I've always been focused on building useful technology.
I gravitated toward product management as the perfect blend of customer-facing conversations and technology-driven problem solving, giving me the opportunity to deliver new tools that genuinely improve people’s lives.
When the chance came up to work in behavioral health, I jumped on it. Not only did it allow me to keep doing what I loved, but I also got to do it in service of providers who face some of the most complex, emotionally demanding challenges every day.
How does your role intersect with RCM?
Before stepping into my current role as Head of Product, I served as the Product Manager for RItten's RCM solution.
In that role, I spoke directly with dozens of billers and deeply immersed myself in their day-to-day workflows. That experience gave me firsthand insight into the bottlenecks and pain points across the revenue cycle: from coding and claims submission to denials management and payment posting.
Today, that perspective continues to inform how I prioritize features, guide product strategy, and ensure that RCM features and automations are built for billers.
What do you think RCM ops will look like two years from now?
Over the next year or two, each step of RCM will increasingly incorporate AI layered on top of raw clearinghouse data. This shift is already underway. Vendors are introducing AI-powered Verification of Benefits (VOB) tools that make eligibility data easier to query and understand. AI-driven solutions will become more prominent in other areas such as claim scrubbing, interpreting status updates, and remittances.
The next major shift will be the “agentification” of the RCM workflow. AI agents won’t just surface better insights; they’ll begin taking action autonomously, such as contacting payers to appeal denials or updating systems with the latest claim statuses from external systems.
On the payer side, insurance companies are working to modernize the Prior Authorization process through a new electronic submission standard. Although this initiative has seen fits and starts over the years, momentum is building. It would allow providers to submit authorization requests as seamlessly as they do VOBs and claims, ushering in a future where utilization review is significantly faster and more automated.

What does Ritten do?
Ritten builds modern Electronic Health Record (EHR) software tailored specifically for Behavioral Health providers.
Its platform is designed to support mental health practices, group therapy clinics, and treatment centers by streamlining documentation, scheduling, billing, and insurance workflows.
Key features include intuitive clinical documentation tools for a wide range of roles – therapists, psychiatrists, counselors, administrators, and technicians – ensuring ease of use across the board.
Ritten also includes integrated Revenue Cycle Management (RCM) to simplify insurance billing, a built-in CRM to streamline client intake, and a strong emphasis on automating repetitive administrative tasks, particularly in note taking and billing.
Ritten delivers an all-in-one solution built to fit the unique workflows of Behavioral Health providers.
How did you end up working in health tech?
With an engineering background, I've always been focused on building useful technology.
I gravitated toward product management as the perfect blend of customer-facing conversations and technology-driven problem solving, giving me the opportunity to deliver new tools that genuinely improve people’s lives.
When the chance came up to work in behavioral health, I jumped on it. Not only did it allow me to keep doing what I loved, but I also got to do it in service of providers who face some of the most complex, emotionally demanding challenges every day.
How does your role intersect with RCM?
Before stepping into my current role as Head of Product, I served as the Product Manager for RItten's RCM solution.
In that role, I spoke directly with dozens of billers and deeply immersed myself in their day-to-day workflows. That experience gave me firsthand insight into the bottlenecks and pain points across the revenue cycle: from coding and claims submission to denials management and payment posting.
Today, that perspective continues to inform how I prioritize features, guide product strategy, and ensure that RCM features and automations are built for billers.
What do you think RCM ops will look like two years from now?
Over the next year or two, each step of RCM will increasingly incorporate AI layered on top of raw clearinghouse data. This shift is already underway. Vendors are introducing AI-powered Verification of Benefits (VOB) tools that make eligibility data easier to query and understand. AI-driven solutions will become more prominent in other areas such as claim scrubbing, interpreting status updates, and remittances.
The next major shift will be the “agentification” of the RCM workflow. AI agents won’t just surface better insights; they’ll begin taking action autonomously, such as contacting payers to appeal denials or updating systems with the latest claim statuses from external systems.
On the payer side, insurance companies are working to modernize the Prior Authorization process through a new electronic submission standard. Although this initiative has seen fits and starts over the years, momentum is building. It would allow providers to submit authorization requests as seamlessly as they do VOBs and claims, ushering in a future where utilization review is significantly faster and more automated.
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Backed by
Stedi is a registered trademark of Stedi, Inc. All names, logos, and brands of third parties listed on our site are trademarks of their respective owners (including “X12”, which is a trademark of X12 Incorporated). Stedi, Inc. and its products and services are not endorsed by, sponsored by, or affiliated with these third parties. Our use of these names, logos, and brands is for identification purposes only, and does not imply any such endorsement, sponsorship, or affiliation.
Get updates on what’s new at Stedi
Backed by
Stedi is a registered trademark of Stedi, Inc. All names, logos, and brands of third parties listed on our site are trademarks of their respective owners (including “X12”, which is a trademark of X12 Incorporated). Stedi, Inc. and its products and services are not endorsed by, sponsored by, or affiliated with these third parties. Our use of these names, logos, and brands is for identification purposes only, and does not imply any such endorsement, sponsorship, or affiliation.