Spotlight: Hamza Rehman @ TruCare
A spotlight is a short-form interview with a leader in health tech. In this spotlight, you'll hear from Hamza Rehman, founder and CEO of TruCare.
What does TruCare do?
TruCare runs the revenue cycle for healthcare practices and is accountable for the results.
Most mid-market practices use one vendor for credentialing, another for intake, and a third for billing, with nobody owning the gaps between them. We bring all three under one operating model, combining our platform with experienced operators, and tie our success directly to each practice’s financial performance.
Our platform was built from years of running revenue cycle operations firsthand and processing millions of claims. It reflects the workflows, payer complexity, and exceptions we’ve managed for healthcare organizations, not theoretical problems. Practices that switch to TruCare typically see 6-20% more revenue in their first 90 days, a 96% average net collection rate, and an average 50% reduction in cost to collect.
We don’t sell software for practices to run themselves. We use our technology to deliver outcomes.
How did you end up working in health tech?
I spent over a decade on the provider side, first in care delivery, then in utilization management, getting insurers to pay for care that had already been delivered. I was drawn less to the exam room than to the machinery underneath it: how providers get paid, how money moves through healthcare, and where it gets wasted. Providers weren’t losing money on the medicine they practice. They were losing it in the handoffs between credentialing, intake, and billing, each run by a different vendor.
We started TruCare to run all of it in one place, with one team that’s paid only when the practice gets paid.
How does your role intersect with revenue cycle management (RCM)?
Directly. TruCare started as an RCM operator, not a software company. We did the work ourselves before we built any technology, and every product came from a point where traditional RCM broke down. TruCred exists because tracking credentialing in spreadsheets or disparate systems was costing clients revenue. TruIntake exists because we kept absorbing denials created before the visit happened. That’s still how we build: our operators find where revenue leaks, and our technology closes it.
What do you think RCM will look like two years from now?
Fewer vendors, and more of them accountable for results.
Practices are tired of paying five vendors to solve five problems, with nobody owning the gaps between them. Reimbursement keeps falling, the cost to collect keeps rising, and provider margins keep shrinking. AI makes the alternative possible. Payer enrollment, eligibility checks, denial reviews, and claim follow-up can increasingly run automatically, so one team can own the whole workflow and focus on the exceptions, where the money is. But AI is the enabler, not the transformation.
The real shift is from fragmented tools and service vendors to integrated partners that own performance across the revenue cycle and get paid when the practice gets paid. Providers will spend less time thinking about reimbursement and more time with patients. That’s been the goal for decades, and for the first time, it’s within reach.